2024-03-15 - The TinaCMS Customer Experience - Chewing the Fat 📈

[Dhruv-0987]

Hey SSWers,

We have purchased Tina and need a roadmap to make its customer journey better.

Video: https://youtu.be/uJde9cz24ww

Let the ideas 💡 flow.

[calumjs]

I'd like to know what the AI roadmap looks like.
Ideas off the top of my head:

• Content generation assistant
• Auto content review (style guide enforcement, fuzzy duplicate detection)
• Multilingual auto translation
• Built-in end user chatbot with access to your cms data (e.g. rules gpt would come included for an extra fee or something)

[PothieuG]

I imagine we could internationalize the application:

• TinaCloud, the website, etc., translated into languages based on the user's location.
• having the choice between the most spoken/used languages in the dev world, i.e. : English, Chinese, Russian, German, Spanish, and of course, French 🥖🐓!

[leahy268]

My order really was:

1. Dev Templates: Not being able to successfully create something straight away is bad
   2 Hosting on TinaCloud and Website Experience - I saw as those as same level of priority. SEO done yesterday.
2. Customer Support - Especially when it is big that's hugely important

[Freego1783]

I think that fixingthe Dev Templates and hosting on TinaCloud should be a priority. The kind of experience that was presented to us in the video, combined with the lack of direct support, is going to discourage a lot of people, which is a shame.

[AlexRothwell]

The work done on identifying the pain points and putting together the roadmap so far looks great, well done all involved! From my initial look at it all, I'm quite happy with the plan - the issues identified are important and the fixes are achievable

[bahjatalaadelssw]

Get the UX sorted first, because if the navigation and experience is painful people won't be willing to learn more.

[ozdemir-mehmet-cer]

Presentation looked very good overall

[stephanfakossw]

Great video explaining what we need to improve.

[BrookJeynes]

Dev templates should definitely be a priority. If a dev can't mess around with the product it then becomes a very hard sell

[ricksu978]

My roadmap priority

1. Website Experience (first impression)
2. Dev Template       (first hands on experience)
3. Hosting TinaCloud  (important)
4. Customer Support   (still important, but if first 3 items are done properly, we'll get less support enquiries)

[2fernandez]

Customer journeys do not typically start on the website.

The video starts on the second step of a customer journey, the "Explore" phase—which is also where consumers get their first impressions.

And then jumps right into the "Onboarding", almost the last step of a customer journey.

[MarcusIrmscherSSW]

Great video Levi, look forward to seeing more from you. 👍👍

[joshbermanssw]

Great video Levi, Kiki and Matt! I personally thought that the functionality of setting up Tina (and second to that, hosting Tina in cloud) is integral. Once the foundations work, UX and website can follow.

[YalalCakirSSW]

I think roadmap should be like

1. Website experience
2. Dev Templates
3. Hosting on TinaCloud
4. Customer Support

You need customers to give a customer support, therefore I think user experience is the most important one with the Dev Templates because these are things represented the product, an having the good features is the key.

[uly1]

Getting this right is absolutely vital. It almost doesn't matter how good the product is if most people get turned off by the experience of trying to see what it os or how to use it.

[Calinator444]

Personally I think the demo on the Tina CMS website is already quite decent. From the sound of things the developer experience could be improved. I think it's important for developers to have a working demo when they use the template so that they have a good reference point before they start adding changes later.

Here's a link to the current tina demo: https://quick-edit-demo.vercel.app/admin#/~

I also think there's some room for improvement in the SEO space. Tina CMS is easy to find on google if I know it exists, but it's further along in the search results if I'm just looking for a CMS.

Figure: search results for "CMS"

[christoment]

There's a lot of things we can improve on Tina - I think customer experience plays a huge role on getting more people to use this.
We should also aim to deliver couple of features from TinaCMS and TinaCloud as well (e.g. AI powered alt text for media manager, easy SSO) to entice more customer 😀

[PennyWalker]

I think the customer experience will be key here. My first instinct was to get the website looking better and more user-friendly, but that will drive more traffic to the 'try before you buy stage' so I think we need to get those onboarding templates fixed first so the customer has a great experience. Then make a great user-friendly site that will attract more customers - this will support the marketing down the track as people need to understand the product straight away in the discovery stage.

[jimmidier]

Great video! As a dev I'd love to see the docs improved. The current is still too generic and lacks helps for troubleshooting problems

[danielmackay]

I love this idea! Very similar to what the ASP.NET Core templates and other templates do. Seems like a no-brainer.

I found it hard to read the on screen text during Kiki's demo

I struggle to see the value in TinaCloud. It's trivial to get a FE running on Vercel. What problem is TinaCloud solving?

[Aibono1225]

Great presentation, it really points out a lot of improvements that we can make with Tina

[KristenHu]

Great video, my priority order for the roadmap would be:

1. Dev templates
2. Customer support
3. Hosting on TinaCloud
4. Website experience

Happy to see that we're improving TinaCMS🎉

[miichaelsmedley]

Sell it first - Website experience
make it look good - dev templates
Host it - Hosting on Tina Cloud
Support it - Customer support

[babakamyljanovssw]

Great video Levi!

My priorities for roadmap are:

1. Dev templates
2. Website experience
3. Hosting on TinaCloud
4. Customer support

Fixing dev templates first would be huge step towards to product goal.

[synnoveisabel]

Great video Levi! I think all the pain points are important to solve

[ozairashfaqueSSW]

1. Website experience
2. Dev Templates
3. Hosting on TinaCloud
4. Customer Support

[drwharris]

Set yourself up for customer success first, because you only get 1 first impression right?

1. Customer Support
2. Website Experience

3 & 4 become about what you want to sell more of...cloud or non-cloud?

[isaaclombardssw]

Levi's presentation is very clear in linking up pain points and solutions. The website and then the template issues would be my first priorities. Super exciting project!

[vladislav-kir]

Great video from Levi, Kiki and Matt!

[jackreimers]

Great video that highlights the important issues that need to be addressed with Tina

[tino-liu]

Being able to generate a workable Dev Template is a must as it provides initial impression on the user experience. I can see it being a dealbreaker if it doesn't work. So that definitely would be top priority.