write a blog post / fig out PR strategy

[chrisunkim]

Ck
Bars and concerts can be too loud and dark to carry conversations. Christine and Harper met at a concert and couldn’t have a normal conversation, so Christine took out her smartphone to type in the app named "big words" (which is very legible and bright) and Harper responded in big words as well. After writing back and forth, their friends wanted to join the conversation but it was difficult without having to rotate your smartphone around and show it to the entire group to continue chatting. Sometimes they missed someone else’s remarks or jokes, so they would have to ask him/her to type again. Both came up with a brilliant idea: why not create a new app that can better carry group conversations.

Sophia
Back in 2015, Christine and Harper met through some friends and hang out in a very cool bar in Berlin. It was a nice summer evening. There were some live music. And people around were all enthusiast about the band. It seemed everyone was having a nice time. Unfortunately the music was so loud that Christine and Harper couldn’t talk to each other. Christine pulled out her phone and started typing some text to interact with Harper through the screen. While writing back and forth, some friends arrived. Including more people in the conversation became even harder. How to keep momentum when only one single phone is rotating among 6 people? Forget about making jokes!
This is how Orbiting started growing in their mind: a simple app where one could write large font text, in real time and most importantly, with a bunch of friends!


Harper
As expected, TED is a very good place to make connections. One of the connections that happened at TED 2013 was between Christine Sun Kim and Harper Reed.

They bonded over their mutual love of being the life of the party and being awesome.

During that week of TED, Christine and Harper went to a lot of bars and clubs (and a few weird parties on boats). One thing that struck both of them was how it can be frustrating to communicate in a crowded and loud space. Lots of people getting in the way, environment too loud - not conducive to communication in general. They had settled on using their phones to type out messages in an effort to smoothly communicate. By using one of the various big words apps they were able to communicate past the noise and hubbub.

This worked well for awhile. It was perfect for their one on one communication - but didn't expand to include their new friends that they met at TED. They immediately began talking about how to solve the problem of inclusion when it is loud, confusing and communication is often discombobulated.

Christine being an artist and Harper being a technologist, they immediately started to conspire on how to create a solution that was inclusive of many people, but also had the properties of using one of the big words style apps. Rather than having each person have to show every else their phone - Orbiting allows the participants to participate in a "group chat" of big words.

Orbiting is a simple group chat for groups who are in loud, expansive places where talking with sound doesn't work. You can communicate simply and effectively without having to pass a phone around or share a note. Everyone can share in a joke. You can order a drink for your friends without having to put your phone in their face. More importantly we can all start communicating in a positive and inclusive way regardless of the noise, confusion or effort of the space.

Please give orbiting a try. We love using it and I think you will too.

[chrisunkim]

NEW VERSION

SHORT:
Bars and concerts can be too loud and dark to carry conversations. Christine and Harper met at a concert and couldn’t have an effective conversation, so Christine took out her smartphone to type in the app named "Big" (as in big words, which is. very legible and bright) and Harper responded bigly as well. After writing back and forth, their friends wanted to join the conversation but it was difficult without having to rotate your smartphone around and show it to the entire group to continue chatting. Sometimes they missed someone else’s remarks or jokes, so they would have to ask him/her to type again. Both came up with a brilliant idea: why not create a new app that can better carry group conversations. In the end, everything you typed will be fully orbited.

LONG:
As expected, TED is a very good place to make connections. One of the connections that happened at TED 2013 was between Christine Sun Kim and Harper Reed.

They bonded over their mutual love of being the life of the party and being awesome.

During that week of TED, Christine and Harper went to a lot of bars and clubs (and a few weird parties on boats). One thing that struck both of them was how it can be frustrating to communicate in a crowded and loud space. Lots of people getting in the way, environment too loud - not conducive to communication in general. They had settled on using their phones to type out messages in an effort to smoothly communicate. By using one of the various big words apps they were able to communicate past the noise and hubbub.

This worked well for awhile. It was perfect for their one on one communication - but didn't expand to include their new friends that they met at TED. They immediately began talking about how to solve the problem of inclusion when it is loud, confusing and communication is often discombobulated.

Christine being an artist and Harper being a technologist, they immediately started to conspire on how to create a solution that was inclusive of many people, but also had the properties of using one of the big words style apps. Rather than having each person have to show every else their phone - Orbiting allows the participants to participate in a "group chat" of big words.

Later on, Nick being a designer, joined the team and created the icon ...

Orbiting is a simple group chat for groups who are in loud, expansive places where talking with sound doesn't work. You can communicate simply and effectively without having to pass a phone around or share a note. Everyone can share in a joke. You can order a drink for your friends without having to put your phone in their face. More importantly we can all start communicating in a positive and inclusive way regardless of the noise, confusion or effort of the space. In the end, all your jokes and stories get fully orbited.

Please give orbiting a try. We love using it and I think you will too.

[harperreed]

Here is my blog post for my blog: https://github.com/harperreed/harper.blog/blob/master/content/post/orbiting.md